Apparently Generation Iron is from the producers of Pumping Iron, probably the only bodybuilding flick a mainstream audience has ever cared about. This trailer does look at the culture from an interesting angle, aiming to present the athletes on display as thoughtful professionals rather than meat-heads on roids. Frankly I’m skeptical that a bodybuilding film can be worth my while without Arnie saying “it is like caaaahming” at least a few times. Prove me wrong Generation Iron, prove me wrong.

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